The documents listed below include elements collected from best practice examples of health care organizations’ workforce influenza vaccination campaigns. The Organizational Campaign Management Strategy and Calendar and Chart were developed to provide campaign management and teams with a breakdown of recommended elements and strategies necessary to enhance or plan, implement and evaluate an annual influenza season campaign to improve health care worker vaccination compliance.

Organizational Campaign Management Strategy and Calendar

2011-2012 NoFluForYou Campaign Planning Strategy and Calendar Chart

Please click on the documents below to access the descriptive timeline calendar and the brief calendar chart.

January/February


  1. Identify and organize multidisciplinary Campaign Team
  2. Establish campaign goals and objectives
  3. Identify in-house campaign “champion(s)”
  4. Include QI, infection control and patient safety staff/committees in campaign design
  5. Provide professional education and leadership development for Campaign Team
  6. Develop schedule for in-house management meetings, in-service training, and orientation sessions
  7. Continue education for un-immunized staff from 2010-2011 flu season
  8. Identify current and estimate final 2010-2011 influenza vaccination rates and develop 2011-2012 immunization goals
  9. Determine vaccination locations
  10. Collaborate with pharmacy personnel to order the appropriate amount of influenza vaccine (if providing vaccination in-house)
  11. Evaluate 2010-2011 influenza campaign (if applicable)
  12. Design or enhance organizational campaign model
  13. Prepare and present campaign proposal to administration and secure funding
  14. Identify/develop vaccination policies
  15. Review and enhance immunization data tracking system
  16. Review and enhance influenza monitoring system

March/April/May


  1. Finalize campaign budget
  2. Refine campaign model
  3. Ensure sufficient vaccine order and delivery schedule
  4. Schedule and facilitate campaign management meetings
  5. Schedule and facilitate regular Campaign Team meetings
  6. Arrange for public health interns to support campaign implementation
  7. Develop campaign education and promotional programs and materials
  8. Develop employee incentives for vaccination compliance
  9. Modify organizational website to support campaign
  10. Develop or enhance campaign logistical plan
  11. Finalize vaccination locations and create employee vaccination schedule

June/July/August


  1. Monitor influenza rates
  2. Prepare immunization kits/carts
  3. Develop campaign instruments/forms/tools
  4. Publicize incentives/prizes for highest immunization rates across units/ departments
  5. Train staff in vaccine administration, storage, and safety
  6. Maintain communication with vaccine suppliers
  7. Maintain communication with 3rd party vaccination administrators
  8. Order educational/ promotional materials and supplies
  9. Provide access to vaccination site locator tools
  10. Implement campaign education/promotion programs
  11. Facilitate campaign management meetings
  12. Facilitate Campaign Team meetings

September


  1. Schedule and implement campaign kick-off event
  2. Publicize organizational leaders’ vaccination
  3. Facilitate campaign management meetings
  4. Facilitate Campaign Team meetings
  5. Maintain communication with vaccine suppliers
  6. Maintain communication with 3rd party vaccination administrators
  7. Distribute campaign instruments, forms, and tools
  8. Distribute immunization supplies
  9. Maintain data tracking methods
  10. Report employee influenza vaccination rates
  11. Plan event for National Influenza Vaccination Week
  12. Continue to monitor influenza rates

October


  1. Administer and promote on-site and off-site vaccination locations
  2. Continue campaign communication, education, and promotion
  3. Report employee influenza vaccination rates
  4. Identify opportunities for campaign quality improvement
  5. Facilitate campaign management meetings
  6. Facilitate Campaign Team meetings
  7. Ensure sufficient vaccine supply
  8. Maintain communication with 3rd party vaccination administrators
  9. Continue monitoring influenza rates
  10. Maintain data tracking methods
  11. Continue education for un-immunized staff to promote vaccination
  12. Finalize event plans for National Influenza Vaccination Week

November/December


  1. Administer and promote on-site and off-site vaccination locations
  2. Continue campaign communication, education, and promotion
  3. Report employee influenza vaccination rates
  4. Identify opportunities for campaign quality improvement
  5. Facilitate campaign management meetings
  6. Facilitate Campaign Team meetings
  7. Conduct event(s) during National Influenza Vaccination Week, December 4–10, 2011
  8. Ensure sufficient vaccine supply
  9. Maintain communication with 3rd party vaccination administrators
  10. Continue monitoring influenza rates
  11. Maintain data tracking methods
  12. Continue education for un-immunized staff
  13. Recognize campaign leaders and announce immunization rate awards
  14. Solicit employee vaccination testimonials
  15. Evaluate campaign success and identify opportunities for improvement
  16. Submit organization’s success story
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